We booked a premium room for a short break of 4 nights. The hotel is located quite far from Benidorm Old Town on Poniente Beach side, we thought this location was great tho - not too noisy but there were plenty of nice places to eat and drink and an easy short walk to the absolutely stunning beach. We were allocated a room overlooking the sea on floor 19. Stunning views by day and night. Both the balcony and the room itself were dated and tired. €3/night charge for safety deposit box disappointing. Beds very comfy. Door lock was a bit difficult to use. Housekeeping service excellent. Pool area was pleasant and clean, lots of sunbeds available but a bit short on parasols. As others have said, the waiting times for the lifts were terrible, particularly in the morning, for our entire stay there was never more than 4 out of 7 lifts in operation (usually just 3). Breakfast really isnt great anyway, we only used it once and opted to go elsewhere for the remainder of our stay. The Sky Bar is well worth a visit, it's €18/person which includes a drink - the sunset sky here is stunning. Staff on the bars were excellent, good range of drinks, great value for money, service efficient and friendly. Entertainment was ok. Overall it was a pleasant enough stay but I would probably look for an alternative hotel if I was returning to Benidorm.

we’re here with family and it’s brilliant!! Danielle is absolutely amazing, we love her!